The delivery system

How we deliver

The delivery system runs the same way for every client. Five parts and one drawing.

01

Your operating file

Voice, offer and rules, written once. Every campaign, post and reply is produced from it. You keep it.

02

The loop

Research, content, ads, intake, follow-up, reviews and reporting, run daily from that file.

Your operating file feeds a daily loop; only what needs you reaches you. Your operating file Voice Offer Rules Written once. You keep it. The loop every day Research Content Ads Intake Follow-up Reviews Reporting What reaches you New campaigns Spend past the caps A bad review An off-brand draft Everything else runs.

03

What reaches you

A written list. New campaigns, spend past the caps, a bad review, an off-brand draft. Everything else runs.

  • A new campaign before it launches
  • Spend past the caps you set
  • A bad review
  • An off-brand draft

Everything else runs. You see it in the morning brief.

Everything the loop produced today, filtered by your rules. Four items reach you. Five run on their own. Produced today Blog post New campaign Review reply Spend past the cap Follow-up text Bad review Weekly report Off-brand draft Profile post Your rules Reaches you New campaign Spend past the cap Bad review Off-brand draft Runs on its own 5 items today: blog post, review reply, follow-up text, weekly report, profile post

04

The morning brief

One page, every day. What ran, what came in, what needs you.

05

You own everything

Files, accounts, site. Set up in your name from the start.

The morning brief: one page, dated today, with four lines: what ran, what came in, what needs you, and spend against the caps. Morning brief Today What ran Posts, ads, replies and follow-ups that went out from the file. What came in Calls and forms, each with its source, already in the CRM. What needs you The written list: campaigns to approve, spend past a cap, a review. Spend against the caps Each channel against the cap you set. One page. Every day. LeadFirst Partners

Book a call

Tell us what you run and what you want fixed. We read every message and reply by email or phone.

Or email hello@leadfirstpartners.com or call (602) 000-0000